Recent results from the Plumbing & Heating Business Health Check reveal that most plumbing and heating businesses aren’t keeping a close enough eye on their finances. In this blog, we look at what’s missing - and how better financial visibility can lead to smarter decisions and sustainable growth.

Are You in Control of Your Business Finances? You’re Not Alone If Not

Running a plumbing and heating business comes with no shortage of challenges—booking jobs, keeping customers happy, staying on top of admin, and trying to find time for everything else. But one of the areas that often gets pushed to the bottom of the list? Finances.

Based on recent results from the Plumbing & Heating Business Health Check, only 17% of business owners scored high when it came to financial management. That means the vast majority either don’t have proper tracking in place, or simply aren’t reviewing their numbers regularly. And that can hold you back more than you might think.

What the Data Tells Us

This part of the Health Check asked simple, practical questions like:

• Are you tracking income and expenses regularly?

• Do you know your profit margins?

• Do you have a financial plan in place for growth?

The results showed: 

• 49% of businesses scored low, with little or no regular financial tracking. 

• 34% fell into the middle range, meaning there’s some awareness, but not much strategy.

• Only 17% scored high, indicating they consistently track and plan their finances.

And we’re not talking about accounting software or detailed spreadsheets here—just basic business visibility.

Why This Matters

When you don’t have a clear view of your finances, it’s difficult to make decisions that support growth. For example:

• You might be spending money on marketing without knowing what it’s bringing back.

• You could be undercharging for services once overheads and time are factored in.

• You may want to invest in growth but aren’t sure what’s affordable.

On the other hand, even having a rough idea of your income, expenses, and average customer value can give you the confidence to make better decisions and grow with more control.

Marketing, Strategy & Growth - That’s Where We Come In

While we don’t offer financial management services, at get booked we work closely with plumbing and heating businesses every day, helping them make sense of their numbers in a practical, business-focused way.

We bring real-world experience in operations, marketing, and growth planning—so when we sit down for a strategy session, it’s not just about campaigns or tech. It’s about understanding what’s working, what’s not, and how to spend your time and money in the places that actually move the needle.

Whether that’s tracking your customer acquisition cost, planning out a smarter follow-up system, or helping you understand how your leads are converting—we’re here to guide you through it all, step by step.

3 Simple Things You Can Do Right Now

You don’t need complex tools or an accountant to take control. Here are a few things you can start doing straight away:

1. Track your monthly income and expenses – It’ll help you spot patterns, plan ahead, and avoid surprises.

2. Work out your average customer value and acquisition cost – How much does it cost to bring in one paying customer, and how much are they worth to your business?

3. Look at where your leads are coming from – Is your website bringing in work? Are you following up on missed calls or slow replies?

These small steps help you move from reacting to planning—and that’s where real progress begins.

Want to See Where You Stand — and Where You Could Go?

The Plumbing & Heating Business Health Check is a quick, free way to get a clear picture of how your business is doing—financially, operationally, and in your marketing.

Take the Health Check here

And when you’re ready to turn insight into action, we’re here to help. Join us at get booked and let’s start making your business more efficient, more profitable, and less stressful to run.